Welcome to Macon, Georgia! This week DMO leaders, doers, and industry experts get together at STS Marketing College for another amazing year of learning and… well, karaoke! Kathleen Gorrondona and Kelli Godwin from our team are both attending and will bring the latest takeaways if you are at home (boo-hoo!). This week we will interview the industry’s top minds and gather testimonials from years 1-3 students. Come back every day for new videos!
Berkeley Young, STS Marketing College Provost, talks about what first-time students should do, and his favorite Marketing College memory!
Tupelo CVB‘s International Sales/Public Relations Director, Jennie Bradford, talks about the importance of PR for destinations and DMO leaders.
Karen Trevino, North Little Rock CVB President & CEO, and soon-to-be STS Board Chair, talks about what she is looking forward to accomplish and tips for first time MC students!
Matt Algarin, Tourism Director for Walton County Tourism Department, discusses the importance of Advocacy for DMOs of all sizes and how you can get started!
Monica Smith, Southeast Tourism Society’s President & CEO, discusses the importance of Marketing College and her recommendation to first-time students!
Salem Clarke, Tourism Director for Onslow County Tourism, shares her main takeaway from the Year 3 class on “User Experience.”
Sandee Jordan, Director of Customer Experience at Simpleview and STS professor, shares key takeaways from her classes “User Generated Content and Internet Privacy” and “User Experience.”
Amy Doherty, Events and Outreach Manager at the City of Suwanee, Georgia, shares her experience in managing and promoting events in a small destination!
Shane Terry, Director of Marketing & Group Sales at Visit Wytheville, Virginia shares how being at Marketing College has added to his travel industry experience and what is his favorite part of this program.
Zoe Greene, Executive Director at Visit Sumner, TN, shares her favorite things about Marketing College and how this program has helped her further her professional development.
Curious about ITI Digital’s products after a week of learning? Our team is available for a conversation and to consult on the next digital strategies for your destination, including our Automated Events Calendar and Business Listings, Itineraries, and more! Select a date in our calendar that works best for you.